Friction AI

AI Search Analysis

See How AI Sees Your Brand

84% of informational searches now show AI-generated answers instead of traditional results.

Is your brand visible where it matters most? Monitor your real-time visibility across:

Google AI Overviews (1B+ users)
Perplexity AI (10M+ monthly users)
Bing Copilot (100M+ daily users)
You.com & Emerging AI Search

What is AI Search Analysis?

AI Search Analysis is the systematic monitoring and measurement of how your brand appears in AI-generated search results. Unlike traditional SEO that tracks website rankings, AI Search Analysis tracks whether AI systems mention, recommend, or cite your brand when answering user queries.

When someone asks "best project management software" in Perplexity or sees an AI Overview in Google, does your brand appear? That's what AI Search Analysis reveals.

Why AI Search Visibility Matters Now

The Numbers Don't Lie:

65.8%

of Google searches end without a click

84%

AI Overviews appear on informational queries

32%

drop in organic CTR since AI Overviews

42%

of B2B buyers use AI for vendor research

If you're not in the AI answer, you're invisible to modern searchers.

How Our AI Search Analysis Works

Query Intelligence

We identify the queries that matter most to your business - from branded searches to competitive comparisons to problem-aware searches.

Multi-Platform Monitoring

Our system continuously tests your visibility across Google's AI Overviews, Perplexity AI, Bing Copilot, and Claude/ChatGPT web search.

Competitive Benchmarking

See not just if you appear, but how you compare to competitors. Track share of voice, mention position, and context quality.

Actionable Insights

Get specific recommendations: which queries to target, how to improve mention quality, where competitors are winning, and content gaps to fill.

Key Metrics We Track

Visibility Score

Percentage of relevant queries where your brand appears

Position Tracking

Where in the AI response you're mentioned (1st mention = highest impact)

Context Quality

How favorably and accurately you're described

Share of Voice

Your mentions vs. competitors

Trend Analysis

How your visibility changes over time

Coverage Gaps

Important queries where you're missing

Real Results from Real Brands

Case Study: SaaS Platform

Challenge: Invisible in AI search despite ranking #1 in Google
Solution: AI Search Analysis revealed critical gaps
Result: 312% increase in AI mentions after optimization

Case Study: E-commerce Brand

Before: 0 mentions in "best [category]" AI searches
After: Featured in 73% of category searches
Impact: 47% increase in branded search volume

AI Search Platforms We Monitor

Google AI Overviews

  • Appears at top of search results
  • 50-75% of screen real estate
  • No opt-out for users
  • Rolling out to 1B+ users globally

Perplexity AI

  • 10M+ monthly active users
  • Preferred by researchers and professionals
  • Always cites sources
  • Growing 40% month-over-month

Bing Copilot

  • Integrated into Windows 11
  • 100M+ daily active users
  • Powers enterprise search
  • B2B decision-maker favorite

Emerging Platforms

  • You.com AI search
  • Claude web search
  • ChatGPT search
  • New platforms as they emerge

Frequently Asked Questions

Q: How is this different from traditional rank tracking?

A: Traditional rank tracking monitors where your website appears in search results. AI Search Analysis monitors whether AI mentions your brand in its generated answers - which now appear above all organic results.

Q: How often do you check AI visibility?

A: We monitor daily for trending queries and weekly for your full query set, ensuring you catch visibility changes quickly.

Q: Can I track local AI search visibility?

A: Yes, we support location-specific monitoring for local businesses and multi-location brands.