Common questions
How does friction AI compare to other AEO tools?
friction AI gives AEO teams two deeper tools: Entity Recognition (a 3-layer score across Foundation, Training Data, and Web Search showing what AI knows about your brand before it searches) and A/B Prompt Experiments that validate which content changes actually move AI visibility. Exports and API access are available on Pro+.
Does friction AI use APIs or web scraping?
friction AI runs prompts through official provider APIs for OpenAI, Anthropic, Google, and Perplexity. That gives us direct access to the latest supported model of each provider, with web search enabled where available, so the answers we measure stay close to what your buyers query. Scraped chat-interface data can lag behind real model behavior, especially when a provider ships a new model version.
Do I need technical integrations to get started?
No. friction AI works off publicly available AI responses. There is no code to write and no API to wire up. Add your brand and tracking starts.
How does friction AI know an A/B experiment actually worked?
We run your control and test content nightly across 5 AI models. When the gap between them is consistent enough that it is not random noise, we surface the winner. You ship the change with confidence.
Can I export my data?
Yes. Pro tier includes CSV exports + API access for downstream BI tools.
How long does it take to switch from another AEO tool?
Most teams migrate in 1-2 days: CSV import, map competitors, run first nightly cycle. Historical data doesn't transfer (every tool starts fresh) but the first Brand Audit gives you a 4-metric snapshot within a week.
Do you offer enterprise / custom plans?
Yes. Enterprise unlocks custom regions, custom prompt limits, custom competitor deep-dives, and personalized onboarding. Contact for pricing.
Is my data secure?
Yes. Everything is encrypted in transit and at rest, we follow standard security practices, and we never share your insights with anyone. Your prompts, brand data, and metrics stay private.