Common questions
How does friction AI compare to other AEO tools?
We ship two things most alternatives don't: Entity Recognition (a 3-layer score across Foundation, Training Data, and Web Search showing what AI knows about your brand before it searches) and A/B Prompt Experiments that validate which content changes actually move AI visibility. Exports and API access on Pro+.
Does friction AI use APIs or web scraping?
friction AI runs your prompts through each AI provider's official API — OpenAI, Anthropic, Google, Perplexity. That gives us direct access to the latest model of each engine, with web search enabled, so the answers we measure today reflect the same model your buyers query today. Most competing tools scrape the chat interfaces instead. Scraped data lags behind real model behavior, sometimes by months — and when a provider ships a new model version, scraped tracking goes stale fast.
Do I need technical integrations to get started?
No. friction AI works by analyzing publicly available AI responses. You can start tracking immediately with no code changes, API integrations, or setup complexity. Just add your brand and we begin monitoring.
How does friction AI know an A/B experiment actually worked?
We run your control and test content nightly across 5 AI engines. When the gap between them is consistent enough that it's not random noise, we surface the winner. You ship the change with confidence — no guesswork.
Can I export my data?
Yes. Pro tier includes CSV exports + API access for downstream BI tools.
How long does it take to switch from another AEO tool?
Most teams migrate in 1-2 days: CSV import, map competitors, run first nightly cycle. Historical data doesn't transfer (every tool starts fresh) but the first Brand Audit gives you a 4-metric snapshot within a week.
Do you offer enterprise / custom plans?
Yes. Enterprise unlocks custom regions, custom prompt limits, custom competitor deep-dives, and personalized onboarding. Contact for pricing.
Is my data secure?
Yes. All data is encrypted in transit and at rest. We follow industry-standard security practices and never share proprietary insights with third parties. Your brand data, prompts, and performance metrics remain fully confidential.